20 business ideas from Jeff Bezos


Jeff Bezos - Amazon

Collected by the Motley Fool, here are 20 business notions from Amazon.com CEO, Jeff Bezos.

1. “All businesses need to be young forever. If your customer base ages with you, you’re Woolworth’s.”

2. “There are two kinds of companies: Those that work to try to charge more and those that work to charge less. We will be the second.”

3. “Your margin is my opportunity.”

4. “If you only do things where you know the answer in advance, your company goes away.”

5. “We’ve had three big ideas at Amazon that we’ve stuck with for 18 years, and they’re the reason we’re successful: Put the customer first. Invent. And be patient.”
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Annual Report Directions: Must Bake


The annual report (for Podravka, a Croatian food company) is sent wrapped in foil, and needs to be baked in an oven in order to make the thermal-reactive ink illustrations show up.


Croatian creative agency Bruketa & Zinić have designed an annual report for food company Podravka that has to be baked in an oven before it can be read.Called Well Done, the report features blank pages printed with thermo-reactive ink that, after being wrapped in foil and cooked for 25 minutes, reveal text and images.

A hot and innovative idea!

(Via Dezeen)

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